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Practical Article Marketing Tips – Myths To Avoid

August 1, 2009 by Henry Zeng Comments Off

To make your article marketing campaign successful, you need to be in the know of the different myths and misconceptions surrounding it. Listed below are common article marketing myths that can lead marketers astray if not acted upon:

MYTH #1: Article marketing is not much of a help.

Article marketing builds link popularity and can help increase search engine rankings. If you have a high quality article that is read and placed on thousands of sites, you automatically get thousands of links pointing back to your site via the resource box which will increase your search engine rankings. By publishing quality articles you can help build your credibility in your subject area.

MYTH #2: Reprinted articles won’t bring any benefit because they only get indexed as supplemental pages.

As long as you write and submit quality articles and get accepted by a large ezine with half a million subscribers, there are bigger chances your articles can get a top 10 listing in major search engines, not just as supplemental pages.

MYTH #3: You can get penalized by search engines for duplicate content because you are submitting your article everywhere.

According to Google, “Duplicate content generally refers to substantive blocks of content within or across domains that either completely match other content or are appreciably similar.” It is rather those malicious duplicate content that WILL suffer a duplicate content penalty. If that is true, all article directories would have been banned long ago.

Proper use of article marketing and search engine optimization together can boost lots of free targeted traffic to your site and generate sales. Steer clear from these myths and you’ll surely get maximum results from your article marketing campaign.

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